In our fast-paced world, it's easy to overlook how much we forget over time. Research shows that our brains are wired to lose information quickly if it is not reinforced, particularly information that is not part of our daily routines. At Brdcrmb, we understand that memory is the key to shaping our experiences, relationships, and personal growth. With this understanding, we aim to prevent valuable memories from fading, helping people enrich their lives by preserving memories that matter.
The Science Behind Forgetting: The Ebbinghaus Forgetting Curve
To understand the challenge Brdcrmb addresses, consider the Ebbinghaus Forgetting Curve. Developed by psychologist Hermann Ebbinghaus in the late 19th century, this model illustrates the rapid rate at which memories fade if not reinforced. Here's a breakdown of how information retention typically declines over time:
- Within 1 hour, about 50% of new information is forgotten.
- After 1 day, retention falls to around 30%, meaning 70% is forgotten.
- After 1 week, retention is only 20%, and the remaining 80% of information has faded.
- After 1 month, without reinforcement, retention stabilizes at a low 10%, with 90% of the information lost.
This model shows how quickly memory fades if it is not reinforced and the staggering volume of lost memories. Forgotten memories are missed opportunities to reflect, grow, and better understand ourselves. When we remember, we are more connected to who we are and the experiences that have shaped us.
Transforming Memory Retention
Traditional retention methods rely heavily on routine repetition, which is practical but often tedious. Most of us don't actively try to remember information deliberately outside of structured learning environments, such as school or corporate training. This is partly because traditional repetition methods can be time-consuming and tedious. Brdcrmb is changing this by making memory retention effortless, enjoyable, and integral to our daily routines.
Brdcrmb allows users to capture thoughts by simply sending them via text message (SMS) to the app. Once an idea is recorded, Brdcrmb's intelligent algorithm sends periodic reminders at optimal intervals, reinforcing the memory in a natural and non-intrusive way. Our reminders are designed to blend seamlessly into daily life, creating bite-sized moments of memory reinforcement that don't require concentrated time or mental effort.
How Brdcrmb Fights Memory Decay
Using the latest neuroscience research, Brdcrmb is pioneering a way to use technology to prevent memory decay. We recognize that the key to lasting retention is reinforcing memories at specific intervals—an approach proven to help move information from short-term to long-term memory. Our technology is defining flexible reminder schedules that work best for each user over time. By customizing intervals for delivering reminders, Brdcrmb ensures you'll retain more of what matters without engaging in "cram" sessions for forcefully memorizing information.
Why Periodic Reminders Matter
Imagine the power of a gentle reminder about a meaningful experience or thought you had months ago—a fleeting memory that you might otherwise have forgotten. Brdcrmb returns these memories, allowing users to reconnect with thoughts and highlighting emotional connections or meaningful insights. By doing this, Brdcrmb strengthens your memory and will enable you to reflect on your thoughts over time.
One thought at a time
Brdcrmb is founded on respect for your privacy and freedom. We are committed to maintaining the confidentiality of your data, ensuring that your memories remain yours. You are free to delete your data at any time. We believe memory is a profoundly personal experience, and we respect your right to control what you remember and share.
With Brdcrmb, you can retain and reflect on memories without the demands of time-consuming repetition. We're here to make memory reinforcement as easy as sending a text. Let Brdcrmb help you harness the power of memory retention so you never lose the moments that shape you. Through custom-crafted reminders, Brdcrmb offers an easy, meaningful way to enrich your life—one recorded thought at a time.